Beauty's Pavilion: VITAMIN C SERUMS- THE KEY TO PRESERVING BEAUTY?

They say you start to age after age 25 but you actually start aging the moment you were born. While before 25 the skin cell generation is at its optimal, they begin slowing down once we reach that age with no turning back.

Thankfully, mother nature is not unkind and there are many things that can be done to keep the clock moving in the other direction on aging. One product that every woman should have in their arsenal of skin care products is a good vitamin C based serum. Why you ask. Well, vitamin C builds collagen, the cells responsible for the major look of aging on the skin. Fine lines, wrinkles, lacklustre blotchy skin, brown spots and redness due to broken capillaries, are all signs of collagen breakdown.

The sun, pollution, our diet, and smoking all contribute to the breakdown of collagen. The number one benefit to using a vitamin C serum is its ability to protect the skin from sun damage, one of the main causes of collagen breakdown. Ones like the Skinceuticals C E Ferulic serum not only protect against sun damage but reverses damage already done to the skin. Vitamin C serums also reduces inflammation, redness and strengthens the capillary walls, a common concern for those with sensitive skin concerns such as rosacea. It also strengthens the skin and reinforce the dermis, all important in preventing fine lines and wrinkles.

Beware though as not all vitamin c serums are created equal. Vitamin C is a very volatile ingredient being very sensitive to sunlight so must be scientifically formulated in order to be effective. Look for its derivatives which will be listed as ascorbyl palmitate, l-ascorbic acid and magnesium ascorbyl phosphate.

How to Use: Vitamin C serums can be added before moisturizer day or night or added to moisturizer for a one step application.

Check out our top 5 fav vitamin C serums for every budget.