Beauty's Pavilion: MAKE UP FOR EVER FOUNDATION NATION CAMPAIGN EVENT

Make Up For Ever, the Paris based makeup brand, kicked off their Foundation Nation campaign in Toronto at the Toronto Eaton Center Sephora on Saturday, September 14, 2013 and they invited some of Toronto's beauty bloggers to attend. Make Up For Ever did a study through The NDP Group Inc. and discovered that 73% of women face challenges when finding the right foundation. The goal of the event is to empower women through education in choosing the right foundation for different Shades, Textures, Skin Types & Skin Concerns, Tools and Seasons. The educator for the event was Troy Jensen, Celebrity makeup artist to the likes of Kim Kardashian, Nicole Scherzinger and Megan Fox, just to name a few. After an intimate sit down with this mega makeup artist, we were each given a private sit down with Make Up For Ever Artists to address our main concerns with applying foundation on ourselves or on others. The Make Up For Ever Artists were so welcoming in answering all our question, no matter how small, to address all the issues that we face individually each day such as the best formula for oily skin, dry or dehydrated skin in colder seasons to increasing the longevity of foundation wear throughout the day.

The event kicks of its Canada wide campaign on September 19 through to October 6. Each location will have a Make Up For Ever expert in store to assist with answering any questions as well as educating women on some of the issues founded in their study.